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How To Improve Your Music Streaming Presence and Revenue

Updated: Mar 14, 2020

Geraldo DO'S:


It is important to always remember your target audience when releasing content because if your target audience ranges from 16 to 21 year olds for example, your song choices will be different to those that have a target audience of 50+. Failing to distinguish between target audiences will have a negative impact on your revenue that you generate from your streams.


Further to this as an upcoming musician with no record label or publisher and has no financially backing of there work, you should aim for 1,000 hardcore fans. Having 1,000 hardcore fans would mean they'll buy all version and editions of single's,EP',s or any major project you release. The math behind this idea is if you make £100 from 1,000 fans (£100,000) it's better than making £1 from 100,000 fans. This method of marketing in order to improve your music streaming presence and revenue requires a lot of energy and investment to nourish these 1,000 fans for some new upcoming artist averages around 2 week to 3/4 months.The concept of having less fans isn't a main goal but if in the beginning you focus on 1,000 your fanbase will increase beyond this and eventually achieve the massive goal of 100,000 fans, small sacrifices for a big reward.


Geraldo DONT'S:



To be successful as an artist, do not be disorganised and leave things last minutes plan your objectives weeks prior and setting deadlines enables you to combat this. stay organised on the business end of things. A good artist is efficient and there are so many options for artists in order for them not to be disorganised from social media scheduling and friends turning into your team In order to help you stay organised and on track, this would help manage practically every aspect of your art business.



In addition to making sure you are not disorganised, it is important that you don't let others define you or define your success. all upcoming should always do what they feel in their hearts because regardless you'll be criticised anyway. Ofcourse we'd all want everyone to like our best piece of work, but that’s rarely the case in our line of work and our profession. bad critique and rejection is inevitable. Do not see it as a reason to stop working on your craft but more in terms of your piece of music is different and your not following the trends, theyre's plenty space in the charts and on playlist what makes most our favourite artist is always tends to be they're uniqueness from Ed Sheehan to Adele, so if you are getting heavily critique take it on board and work on your craft till you've mastered your sound completely do not give up! It’s really scary putting music out there, and allowing the world to view it and judge it and critique it. Every time you should ask yourself, would you still make music today if you couldn't share it with no one? If you love and are confident in your music and you are on constant journey to better yourself, then that’s what matters most. Making sure you are true with yourself will eventually help you find success and happiness in your music career.





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